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Happy birthday to Keith Ferrazzi

July 14th, 2008  |  Published in Uncategorized

In honor of Keith’s birthday today, here’s a review of his now famous book Never Eat Alone.

People who know lots of other people win. Keith Ferrazzi tells how he got to know lots of people and how they helped make him widely successful at Deloitte and then Starwood Hotels and then YaYa Media (sold to Yahoo!) and now as a marketing and sales consultant.

It’s amazing to me how many best-selling books simply present what should be basic common sense. As the old saying goes, maybe common sense ain’t so common.

Never Eat Alone is a mixture of how-to and basic life philosophy. You could have thought of it yourself. The difference between you and me and Keith is, Keith actually took the time to put the words on paper.

The BIG IDEA:
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