Social Media Professor

Jon’s been a friend of mine for a long time, long before social media, so long, I don’t remember when I didn’t know him. He’s always amazed me with his energy, always-on passion, and burning desire to help other people grow.

Now Jon is part of social media at the national level. His Don’t Weight video series caught the attention of the marketing folks at OXO. When they told Jon about their video contest to select their next spokesperson, Jon created a video, sent it in, and not too long after that found out he was one of the five finalists.

OXO will select their grand prizes winners based upon voting by the social media community. The whole process is an example of how companies can tap into the collective enthusiasm of their fans to create something a little different and a lot of fun.

 

 Jon Evans on the Social Media Professor: Play Now | Play in Popup | Download