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Social Media Reading List

July 4th, 2009  |  by treypennington  |  published in Resources

A friend of mine teaches at a community college in south Georgia. The school recently asked him to prepare a lecture series for using social media. He turned to me looking for good reference material to help him prepare and help his students succeed. Here’s the list I gave him.
Please add to the list or [...]

Taking the gloves off to make a meaningful punch

May 18th, 2009  |  by treypennington  |  published in People, Resources

Olivier Blanchard (aka @thebrandbuilder on Twitter) gets down-and-dirty with social media to rip the superficial cover off social media hype. The “easy days” of being enthusiasts for the soft-side of marketing are over. Now it’s time to get down to real business. The evangelistic fervor behind “engagement” and “relationships” is falling on not only deaf [...]

Brian Solis Updates His Conversation Prism

May 16th, 2009  |  by treypennington  |  published in Resources

Here’s a March 30, 2009 update to Brian’s famous conversation prism for social media.

The Conversation Prism by Brian Solis and Jesse Thomas
Follow Brian Solis on Twitter for insight on using social media for effective public relations.

Tech made simple

May 20th, 2008  |  by treypennington  |  published in Resources

Get this widget!

It’s Called FACEBook for a Reason!

May 13th, 2008  |  by treypennington  |  published in Resources

Most of us hear the word “Facebook” and think of a web app. Mari Smith brings us back to earth with a blinding flash of the obvious—Facebook is about FACES. Read her post here.

Free Online Reputation Management Beginner’s Guide

May 13th, 2008  |  by treypennington  |  published in Resources

Whether you’re “into” social media or not (believe it or not, there are those who are pretending they may opt-out of virtual life!), someone, somewhere, somehow may be saying something about you. If your off-line reputation is important to you, here are some tips on protecting your online reputation with equal diligence.

Google Friend Connect

May 13th, 2008  |  by treypennington  |  published in Resources

Looks like Google is taking Facebook and social media straight to your own website. Click here to read today’s (May 13, 2008) release.

How to create an online survey for free using Google Docs

May 13th, 2008  |  by treypennington  |  published in Resources

Use Google’s FREE Docs application to create online surveys and have the results posted in real-time to you website Here’s how.

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